Days just fly by. Covered wrestling the other day, yesterday did kayak for the first time – I will be doing that now for several days towards the end of the week. Finland got the first medal yesterday (windsurfing), but as it was in Weymouth I was not shooting it. Bummer…
Friend of mine sent me a real interesting link the other day: Dan Chung is doing the Games for the Guardian – but not the usual way. He is actually shooting the whole thing with an iPhone. Interesting stuff. Really worth checking out, if you have not seen it.
I went tru his images – he is kind enough to provide some metadata – and it seems that the only other gadgets apart from the iPhone 4s he uses are Schneider lenses and Canon binoculars.
Great images, great concept. Usually sports professionals shoot with 400mm lenses as the “normal” choice and then going to extreme directions from that. My favorite – as you all probably do know by now – is the 800mm and 8-15mm in the other end.
But Dan’s images draw attention to two points. Important and obvious points, which I have discussed in this blog earlier and which I often also bring up in class while teaching. Points of utter importance.
First: it’s not about equipment, it’s what do you shoot and how do you shoot it.
What ever they say, size does not matter. It is the man behind it – or woman behind it as well in this context…
“Content is the King” the slogan goes, I think it was Jeff Jarvis (form CUNY), who started using that in the first place, but I am not sure. But that is true: content – more specifically visual content is the one which matters in our media in the coming years.
Second: platform change and more importantly, change of how does the viewer view imagery. Meaning (obviously) that paper as UI becoming obsolete, but even more importantly: people follow a specific photographer and his vision/approach – not brands (i.e. newspaper/website) per se as a content wrapper. They follow the actual content and the people behind that content. The people with a vision – and skills to communicate that vision.
And yes, they do follow. Check Twitter or FB for Dan’s work. There is no doubt, this is where we are heading. Some of you might remember the simple panorama I did in Beijing? 1.4 million views – and that (in the scale of Finland /four years ago) was a incredible.
It’s all about the content.
Let me rephrase my point: it’s not iPhone versus 800mm lens. It is his approach, his vision which is so captivating. In other words: it’s not about the tools, but it is about the story. In addition, it’s about the photographer as well – photographer as an element of this story… (I come back to this in my next post.)
Dan transmits directly out of the iPhone, using Snapseed App for editing (and most probably also for transmission) in the iPhone. If you’ve read my post on kayak images some weeks back, you know I was playing with it this same app for fun while on vacation (sailing and kayaking) with the family. Mainly images from the GoPro’s.
Anyway; yesterday I was shooting K1 (500m) in Eton Dorney as the finnish Anne Rikala was competing – and I thought I use the Snapseed just for the hell of it. I used the iCloud to get some images to my iPad, ran them thru Snapseed and posted them from there to FB. I have to be careful with SoMe – and with this blog even – as my images are going to IL , AL and 26 different newspapers in the ALMA-group for publication – and should I start posting all the stuff openly somebody might question it.
But I thought a couple “experimental” images would not raise hell…I hope not, at least.
Anyway, couple of my favorites of Anne Rikala in K1.